2016: Year in Review
Athlete Appearances: This year we’ve had several sport-fan favorites grace us with their presence. To highlight a few, the Cowboys showed up big with Byron Jones, Damien Wilson and Anthony Brown. The Dallas Cowboys infamous cheerleading crew were also on the scene representing. Dallas wasn’t the only city showcasing talent this year, we also had Husker player Zach Wiegert and Kansas City Chiefs cheerleaders and mascot.
Black Friday & Cyber Monday: These are two of the biggest days of the year for retailers and that certainly rang true for NFM this year. On both days we had hundreds of doorcrashers and some of our best prices all year. Looks like the cold weather didn’t override the urge for a great deal. We will continue to improve our offerings and make the shopping experience the best for our customers!
Charitable Events: We take great pride in helping those less fortunate in our communities. We patterned with some great organizations this year and both our employees and customers did their parts in making our communities a better place to live. To name a few of the organizations we worked with this year: Toys for Tots, Habitat for Humanity, United Way, local area food banks and several shelters. For United Way alone, we raised over $250,000. For the local food banks we helped to donate over 15,000 pounds of food. We’d say it was a good year!
Chip and Joanna Gaines: This was truly a highlight of our year! We had over 2,000 people show up to listen to their inspiring story. They answered fan questions and personally interacted with 24 lucky winners during a private meet-and-greet. In conjunction with the live appearance, they publicly announced their Magnolia Furniture Line; which we sell in-stores and online. Watch their Q&A here.
DFW Birthday: We’ve hit a milestone folks, the DFW store turned the big 1 year of age. That means we’ve had customers shopping with us in Dallas for one whole year. We celebrated with free food and games for our customers. We also had cupcakes and cake on hand, because what’s a celebration with cake? In honor of our birthday party, we had “pick a birthday card” for a chance to win prizes like—speakers, diamonds (yes, diamonds!), soundbars, headsets and more!
Donny Osmond: Another HUGE highlight of the year was Donny Osmond’s live appearance at our Kansas City store. There was a large fan turnout and oh boy, he certainly lived up to the hype! There was a private meet-and-greet for some very lucky social media winners, and a public Q&A but the real surprise was the concert he put on. We’ve never heard so many screaming ladies in our store at one time! He ended the evening in true Donny fashion, he shocked one lucky winner with a free trip to Vegas to see his show.
Linked Home: This is our newest store within a store. This store highlights new and innovative items that hit the market in Home Automation. Within the store you can find smart lights, climate control, home safety and security. If you’re looking for top notch products to make your home a “Smart Home,” look no further than our Linked Home store.
Local Love: We love showcasing local businesses and during our local love campaign we featured three very special vendors from our store regions. Feya Candles out of Lincoln, Nebraska has a very heart-warming mission. For each candle sold, Feya Candle Co. will deliver a meal to someone in need around the world. Easy Tiger, out of Kansas City has some pretty rad drinkware and if you’re in the market for new beer, champagne, cocktail, wine or coffee mugs—Easy Tiger is an absolute must check out! Newton Supply Co. out of Austin, Texas believes in knowing where products come from. They utilize raw materials to make quality goods. They sell gorgeous bags and do so with a purpose! They partner with Open Arms, a division of the Austin-based Multicultural Refugee Coalition to help with the production of some of their items. This helps refugee women by providing living wage employment.
Mermaid Pillow: Did you hear about the viral Mermaid Pillow video? If not, you can watch it here. Now that you’ve seen the video, do you see the appeal of these addicting pillows? People went absolutely bananas over these pillows! Basically it’s a sequined pillow that changes colors when you swipe your hand over it and you can write things on the pillow to display. If you don’t already have one, we suggest you stop reading this post and run out to get one asap.
Prize Giveaways: Last year we set a high standard for giveaways with just over $100,000 of prizes given away. This year we blew that total out of the water with $375,000! With that said, you had plenty of opportunities both in-store and online to win. If you didn’t win something this year, don’t worry you’ll have plenty of chances to enter-to-win in 2017. Who knows, we may even kick the year off with a giveaway so stay tuned in.
Thank you to our employees and customers for a great 2016! We are looking forward to the new year. 2017 is sure to surprise and delight! We appreciate you reading our blog, being loyal shoppers and believing in our story.